Vom Suchbegriff zur Gebotsanpassung - Ein Blick hinter den Amazon Algorithmus

Presentation description (focus & value)

In dem Vortrag werden wir ein Blick hinter den Amazon Algorithmus werfen. Welche Schritte durchläuft der Algorithmus zwischen der Eingabe des Suchbegriffs und der Ausspielung der Werbekampagnen.

Romina Koblitz

Head of Customer Success @ BidX

Speaker(s)' bio

Romina Koblitz ist seit 2,5 Jahren bei BidX als Head of Customer Growth tätig und eine erfahrene Expertin im Bereich Amazon Advertising. BidX unterstützt Marken beim Wachstum und der Skalierung durch die Automatisierung von Werbeanzeigen auf und außerhalb von Amazon mit Hilfe von Software. BidX zeic...


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Speakers

Matteo Cassese
Executive and Founder Coach @ myth maker
Dr. Andreea Kremm
CEO @ Delticom (ReifenDirekt.de)
Joris Kalle
Team Lead Art Direction @ REWE eCom
Stephanie Boedige
Global Agency Director for Independent Agencies @ Microsoft Advertising
Michael Jaschek
Manager Logistics Sourcing & Partners @ MediaMarktSaturn Retail Group GmbH
Nele Odzuck
Group Director Consumer Goods for Client Solutions @ TikTok
Sebastian Klumpp
CEO @ XPLN
Raluca Bujoreanu
Product Lead @ Zalando SE
Björn Ognibeni
Practival Visionary, Co-founder @ ChinaBriefs.io & XRLab@MCM
Jasmin Deniz Karatas
Founder & Gamification Expert @ Jasmin Deniz Karatas

Register for free

E-commerce Berlin Expo is free to attend for retailers and brands. We deliberately restrict the attendee count to enable truly impactful networking opportunities.

You will receive a digital ticket as a ready-to-print .pdf file a few days before the event. Your registration means acceptance of the Terms & Conditions.

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Do you have any questions? Feel free to ask!
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hello@ecommerceberlin.com
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+49 176 316 244 92
  • STATION Berlin, Luckenwalder Str. 4-6

    Location

  • 19 & 20th FEBRUARY 2025

    Event date