Last 2 days to submit your solution to the E-commerce Germany Awards - apply by November 13!
11TH EDITION • MESSE BERLIN • SOUTH ENTRANCE
17–18 FEB 202717 FEB 2027: 09:00-18:00 • 18 FEB 2027: 09:00-17:00

Vivian Knijn

ABOUT THE TALK

You Own the Room: Turning Customer Identity Into Brand Direction

For women who present, launch businesses, lead and negotiate, clothing is part of how they show up. Discover how LeGer Studio is building its positioning around these real business moments. Attendees will explore how to move beyond broad demographics and define a niche through customers’ ambitions, needs and shared experiences.

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Meet the speakers of E-commerce Berlin Expo