Understanding the customer journey in a virtual world requires us to really be able to see a brand through the eyes of consumers as they surf the Web, from early discovery to becoming a customer. This requires a horizontal view of the online world, from Social media perception to eCommerce marketplace perception to dedicated review sites perception of the brand for consumers. It also requires AI to handle these massive amounts of data points and to create the holistic view needed to take actio...

Tech-savvy executive with a proven track record in driving business success through strategic leadership in Data and Customer Experience solutions. For more than 6 years, part of the management team of Bright Data, the world's #1 Web Data platform, serving 20,000 businesses and organizations of all ...