Vote for the presentation Why some eCom teams suck at selling... #ecommberlin

Who would you like to see live on the E-commerce Berlin Expo stage?

Why some eCom teams suck at selling...

Short description of the presentation (100 - 2000 char.)

Why are so many shops accepting a conversion rate between 1-5%? Why is the first attempt of A/B tests to change that size of the Add-to-Cart button? Don't worry. We've been there, too. But then we asked ourselves: How would experienced sales people approach this challenge? The results? More than 10X. How did we, you may ask? With a sales process adapted from behavioral economics. With structured Analysis, Development, and Measures. And with more form fields, more steps and worst of all: a smal...

Pascal Fantou, Katharina Stapel

@ Miele X

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Votes: 117

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Voting ends on October 18th

Logistics and Shipments

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