E-commerce Berlin Expo

Who would you like to see live on the E-commerce Berlin Expo stage? Vote now!

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AI for ecommerce is famous giant with clay feets

There is no AI in eCommerce without users behaviour data stream. Most of the AI-based tools for marketing in eCommerce use 3rd party cookies to identify a unique user and match data about his website interactions. But most of the popular adblockers blacklisted 3rd party scripts that track a data to secure users privacy. 40% of internet users are using adblocks in Europe. Moreover, Google has just announced that Chrome will block 3rd party cookies by defoult within one year. For online merchants, it means that their marketing automation tools with AI brains become dumb. The lack of data will stope the AI revolution that has already started in eCommerce. Without smart AI, there will be no personalisation, no recommendation, no emails targeting and cart recoveries. I'd like to talk about how to develop AI-driven eCommerce in such a hostile environment

Pawel Wyborski

CEO, Founder QuarticOn S.A.

I am a huge fan of all kinds of machine learning and artificial intelligence technology that could help marketers and managers achieve their business goals. I also try to make my dream about AI e-commerce manager comes true to help online retailers sell more. A graduate of the Faculty of Electronics and Information Technology at the Warsaw University of Technology. A specialist in the e-commerce and telecommunications sector, has 20 years of experience in the field of business development and value building based on data. His interests include issues related to artificial intelligence technology and knowledge discovery algorithms that help managers and marketing specialists to achieve ambitious business goals. Before he started working on QuarticOn technology, he dealt with business advisory and project management in the field of CRM as a co-founder of Data Force Group

Choose the category below and vote for the presentation you want to see live at our stage!

You need a LinkedIn account to vote. Voting ends on October, 22 (11:59 PM), 2020

  • The Call for Papers Contest consists of 2 parts: online voting and voting of the Advisory Board
  • Results of the Call for Papers contest will be determined by both online voting and voting of the Advisory Board
  • There are 6 categories below. Each Online Voter has 6 votes to use (1 for each category)
  • From each category, 5 presentations will be promoted to the next round (the ones with the most online votes)
  • The voting stage ends on October, 22 (11:59 PM), 2020
  • Each Online Voter can participate in the event for free and watch all of the presentations live. Click here to collect your free ticket

Register for free

Find your online ticket in your inbox a few days before the event.

Who attended the E-commerce Berlin Expo 2020


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+49 157 7254 7327
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  • STATION Berlin, Luckenwalder Str. 4-6


  • 18th February 2021

    Event date

  • E-commerce Capitals Sp. z o.o. Sp. k.


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